Digital Marketing Trends & Updates- 2019

landing page

How to Create Converting Landing Pages

As PPC service providers we are frequently asked what’s the best way to create converting landing pages. There are many parameters that need to be taken into account when creating a landing page. In this article I will review the main pitfalls from my point of view.   Should you

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The Multi-Faceted Benefits Of B2B Marketing

You have decided that you want to run a business by yourself. So you develop a product/service and are ready to offer it to the world. But what use it is of if no one knows about your business or your service?   That’s where marketing comes in. If you

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SEO Audits

Search engine optimization or SEO is the practice of designing or changing the developing characteristics of the website to ensure a better rank in the search engines. There are multiple facets to look upon if one expects that his or her web resource will be performing at the top. While

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SEO in 2020 – Trends and Challenges

If you’ve been keeping up with the times in SEO, you’ll notice that the search algorithms are constantly changing. This ends up in your past tactics losing or increasing in effectiveness. In 2020, like always, Google’s SEO priorities have shifted yet again. For that reason, we’ve put together a list

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Best Practices On Targeting B2B Audiences On LinkedIn

Are you trying to find the right audience for your B2B paid advertising campaign and believe LinkedIn is best suited to your requirements? You may have made the right decision but unless you follow some of the best practices which have been proven as successful you are unlikely to succeed

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Yandex- Gateway to Users in Russia

Home to the 7th largest internet users in the world, and the biggest in Europe- Targeting the Russian market with the help of yandex, has become a key player for worldwide advertisers. In Russia the popular internet consumers are age groups of 45 and less. The fastest growing segment of

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Re-marketing best practices for e-commerce advertisers

A competitive e-commerce business makes web-based business owners use all available opportunities in their quest to attract customers. Once in a while, such rigid zeal of energy seems odd and out of place. All web-based clients occasionally experience a situation which usually happens whenever they visited an online store, they

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inbound-marketing-startups

How Inbound Marketing Can Work For Your Startup?

Inbound marketing refers to a marketing strategy which helps companies bring prospects to their business rather than spending large sums of money on finding those prospects. It relies mainly on building and delivering the right content at the right time – that appeals to potential customers and attracts efficient leads

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