Analytics, B2B, Blog Marketing, Digital Marketing, Facebook, LinkedIn, Online Branding, Social Media
Harnessing the Power of TikTok for B2B Marketing: 4 Examples Done Right
TikTok has rapidly become one of the most popular social media platforms and is starting to be leveraged for B2B marketing. In this post, we demonstrate effective ways to reach a younger audience that’s often overlooked in traditional B2B marketing.
aiaDecember 26, 2022
B2B, Blog Marketing, Digital Marketing, Google adwords, LinkedIn, Online Branding, SEO, Social Media
Why Should B2B Marketers Adopt B2C Strategies?
In theory, it makes sense for B2B marketers to use a B2C strategy when marketing to their fellow businesses. After all, both involve people. Due to the usually huge financial implications and the multiple decision-makers involved in B2B purchases, the B2B buying process is typically long, meticulous, and logic-driven.
aiaDecember 26, 2022